Stories and Case Studies

Rachel, 63, talks about her experience of being photographed for our Age-positive image library, as well as the importance of positive representation for older trans people.

Age-friendly Communities are well placed to help residents to access the millions of pounds that go unclaimed in benefits for older people. This case study brings together examples that could be adopted in your place.

As a community leader, it’s important for the council to support and showcase all aspects of equality and diversity.

For Saga Group – which offers a range of products and services exclusively for over 50s – its customer focus directly informs the way it thinks about its workforce.

For Phoenix, being an Age-friendly Employer is not only in the interests of employees but also good for the business itself. 

Dave talks about the process of unretiring with Ipsos and the importance of employers being age friendly.

Considering the focus of Ageing Better it’s no surprise that it strives in its employment practices to be an Age-friendly Employer.

Dave shares his experiences of getting active, and his thoughts on the issue of representation that the age-positive image library was created to challenge.