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How can we change news media portrayals of older people?

Current research tells us that media depictions of ageing and older people are largely negative. It’s time we challenged these ageist portrayals.

Older man and younger woman walking on street together

In this blog, Heléna Herklots CBE, Older People’s Commissioner for Wales, talks about the actions that need to be taken to change the narrative around ageing.

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