Jemma Mouland, Senior Programme Manager for Innovation at the Centre for Ageing Better, said:
“We are very pleased to be working with Good Things Foundation to develop a better understanding of how people in later life want to use the internet, what’s stopping them and what could help. There is a growing risk that those in later life will lose out by not using the internet, as the best deals and access to services, entitlements and opportunities move online. If we want to find effective and lasting solutions, we need to start by understanding people’s needs, priorities and interests.”
James Richardson, Research and Innovation Manager at Good Things Foundation, said:
“Although our network helps thousands of older people every year to gain digital skills and confidence, there’s still a long way to go. The experiences and personal circumstances of many older people means they’re less likely to start learning how to use computers and the internet, and more likely to drop out if they do get started. We’re delighted that the Centre for Ageing Better recognises this problem and is funding new research that will inform innovative, practical approaches for digital inclusion practitioners across the UK.”
Good Things Foundation will begin gathering insights in April 2017 and will be working with Online Centres across the UK to recruit participants for the research. The research is due to be completed by December 2017.