Older unpaid carers are being given the spotlight in our new photo collection. As part of the free-to-use age-positive image library, we've released a series of images illuminating the hidden and often underappreciated work of older unpaid carers as well as their lives outside of caring.
The project provides snapshots of older unpaid carers from Touchstone’s Sikh Elders Service and Bramley Elderly Action, both in in Leeds, and the Carers Centre Tower Hamlets.
As outlined in Ageing Better’s State of Ageing report, people aged 55-64 are most likely to be carers – more than 1 in 4 people in this age group (28%) provide some level of care to family, friends and loved ones. And estimates suggest there are over 2 million carers aged 65 and over, many providing round-the-clock care.
In offering more authentic portrayals of older carers through the image library, Ageing Better aims to help them feel more visible in society and better understood. Our aim is that the images better reflect the realities of older carers’ lifestyles and give the public an insight into what being an unpaid carer involves.
Nominated for two prestigious charity awards for its fresh approach to depicting older people, photographs in the image library have been viewed over 15 million times and accumulated over 85,000 downloads.