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New Age Without Limits research finds how ageism can impact older people's enjoyment of Taylor Swift

New research to mark the first anniversary of our anti-ageism campaign reveals ageist attitudes about what people over 50 should wear, how much they should exercise and even what music they should listen to.

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Action today for all our tomorrows

The Centre for Ageing Better is tackling inequalities in ageing. We are working to make our workplaces, homes and communities inclusive of older people, as well as building an Age-friendly Movement so that society sees ageing in a more positive and realistic way.

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Featured content

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The State of Ageing is the most detailed and up-to-date report about ageing in England. Hover over the different chapter sections and central logo to find out more.
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Dr Carole Easton OBE was speaking at the Women and Equalities Committee in Parliament yesterday afternoon.
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Employees have gained new flexible working rights this year and the Labour government are set to outlay plans to expand those rights further.
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An employment tribunal has granted a multi-million award to a senior executive dismissed by a firm that had a policy of only hiring people under the age of 45.
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Find out what it means to be an Age-friendly Community and the benefits of joining the UK Network.
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Sign up to the Age-friendly Employer Pledge and show you recognise the value of older workers
Preview Age-positive images

Photos in the image library, which depict older people in non-stereotypical ways, are available to download for free.

About us

Upcoming and recent events

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We discussed whether the Budget really will deliver more employment for people in their 50s and 60s.
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What is an Age-friendly Community? Learn about the WHO Age-friendly Communities framework and what can be achieved through becoming one.
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This webinar explained how you can capture photos that show the diversity of older people in realistic and authentic ways.

Stories and Case Studies

Colin's story - 'unretiring' as an older worker

Colin’s extensive experience and skills are invaluable in his work supporting others to re-enter the labour market – he stresses that older workers have so much to offer employers.

Preview Colin talking in a meeting

Saga – supporting 'Generation Experience'

Roisin Mackenzie is Chief People Officer of Saga, which fully supports the Age-friendly Employer Pledge. Here Roisin provides an outline of the company’s practices that might inspire other employers.

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Christine and Margaret's story: Intergenerational homeshare

In this interview, Christine discusses the benefits of living with Margaret and what they have learned from one another.

Preview Street with people walking
View all stories and case studies

Latest research from others

Storey, J.E. et al., Journals of Gerontology
This UK-based study examines how people perceive abuse against older adults compared to other age groups.
Institute for Fiscal Studies
This study examines the impact of raising the early retirement age (the minimum age to claim a public pension) on employment.
Vincent, C. et al., Healthcare
This study examines how cultural factors influence body image in menopausal women.

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