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Government needs the 50+ population to deliver its mission as Chancellor delivers her first Budget

Chancellor Rachel Reeves set out a historic Budget, the first ever delivered by a woman, which will increase taxes by £40 billion as she promised to “fix the foundations” of the economy.

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Action today for all our tomorrows

The Centre for Ageing Better is tackling inequalities in ageing. We are working to make our workplaces, homes and communities inclusive of older people, as well as building an Age-friendly Movement so that society sees ageing in a more positive and realistic way.

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Featured content

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The State of Ageing is the most detailed and up-to-date report about ageing in England. Hover over the different chapter sections and central logo to find out more.
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Falls are the biggest causes of accidents in the home and place huge pressures on health services.
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A recent change in the eligibility rules for the Winter Fuel Payment has raised the importance of older people signing up for Pension Credit if they meet the criteria.
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An employment tribunal has granted a multi-million award to a senior executive dismissed by a firm that had a policy of only hiring people under the age of 45.
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Find out what it means to be an Age-friendly Community and the benefits of joining the UK Network.
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Sign up to the Age-friendly Employer Pledge and show you recognise the value of older workers.
Preview Age-positive images

Photos in the image library, which depict older people in non-stereotypical ways, are available to download for free.

About us

Upcoming and recent events

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We discussed whether the Budget really will deliver more employment for people in their 50s and 60s.
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What is an Age-friendly Community? Learn about the WHO Age-friendly Communities framework and what can be achieved through becoming one.
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This webinar explained how you can capture photos that show the diversity of older people in realistic and authentic ways.

Stories and Case Studies

Challenging ageism in Age-friendly Communities: Bristol’s Age Proud campaign

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Department for Work and Pensions: Empowering the over 50s

Louise Berry, a 50 Plus Champion for Cheshire, explains how she helps older workers find their way back into the labour market.

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Autonomy to managers

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Latest research from others

Costa, F., Educational Gerontology
This UK study examines attitudes toward ageing and the fear of old age among adults aged 35 to 75.
Schuurman, B., et al., Journal of Aging Studies
This study, based in the Netherlands, explores experiences of (self-)ageism among recent retirees.
Lewis, C., Social Policy Administration
This paper presents an analysis of the impact of the cost-of-living crisis on older minority ethnic people in Greater Manchester, UK.

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